^{United Rentals}

Our Culture

A Passion for People.

As our company grows, so does the need to ensure that we attract and retain a talented team that we welcome new talent to the United Rentals family and provide a world-class workplace. Our capacity to engage and inspire our people is the cornerstone of our ability to exceed our customers’ expectations and fulfill our mission.

Since the first branch opened in 1997, United Rentals has been a leader in the rental industry. Every project and program we promote upholds our commitment to build a better and stronger future through safety, service, respect, inclusivity, and integrity.

The way we treat others is at the heart of our 1UR ™ culture. We prioritise safety, wellness, inclusivity and service by equipping and empowering our team with the resources they need to succeed. This philosophy extends beyond our walls. We are dedicated to supporting the communities where we live and work, amplifying the positive impact our company and team can bring and helping our customers do the same.

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Health & Safety

The safety of our people, customers, and worksites is our foremost priority. We show up for each other by leading a “safety first, and always” culture.

Inclusive Culture

Our purpose is not just to build a better future, but to build it together. We believe that a wide range of cultures, backgrounds, experiences, and perspectives makes us stronger - and creates a workplace where everyone feels part of one team.

Employee & Community Support

Our culture of care extends beyond physical safety. We support the holistic wellbeing of our employees - including physical, mental, and emotional health - while also striving to be a good neighbour and a responsible corporate citizen.

A Culture of Safety & Continuous Improvement

Our 5S Process

Across our branches, we apply a rigorous standard known as 5S - Sort, Set in Order, Shine, Standardise, and Self-Discipline. This system helps our teams operate at peak performance while maintaining the highest safety and quality standards.

By eliminating clutter, optimising workflows, and upholding strict cleanliness protocols, our branches reflect our commitment to operational excellence, productivity, and creating safe, welcoming environments for both employees and customers.

Our People-First Programs

Inclusive Culture
United Rentals supports inclusion across our organisation on a global scale. In Australia and New Zealand, Employee Resource Groups such as Veterans United, Women’s United, LGBTQI+ United, and Mental Wellness United offer connection, support, and advocacy. These groups help us recruit and retain the best people while ensuring United Rentals remains inclusive and progressive.

We encourage every team member to take their professional and personal development seriously and to explore opportunities across our business. As an HRIA - ANZ member, we’re proud to have staff actively involved in leading industry development programs. Our people contribute to HRIA initiatives as both mentors and mentees, and we’re committed to expanding our support in future.

Women in Construction
As a member of the National Association of Women in Construction (NAWIC) Australia, we actively promote the inclusion, empowerment, and advancement of women across all areas of our industry. We support leadership, learning, and career pathways for women in trade, technical, and leadership roles - because a stronger industry starts with equal opportunity.

Staff Supporting Staff
United Rentals is consistently recognised as a top employer globally, including Glassdoor’s Best Place to Work (2023) and Forbes’ Best Large Employers (2022). One initiative that reflects our people-first culture is the Compassion Fund - an employee-led charity that provides direct support to staff in times of need.